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Augmented Reality

    ART & DESIGNTECH

    Bang & Olufsen Uses Augmented Reality To Decorate Spaces

    by Rubén Palma April 27, 2020
    written by Rubén Palma

    The Danish audiovisual device company Bang & Olufsen has developed an application to virtually visualize the integration of its different equipment in a room. The app uses the mobile phone camera to analyze the environment of a room and identify floors and walls, in order to virtually locate its products in the room.

    The firm stands out with the careful design of its catalog, since the entire range of speakers has a sculptural appearance and allows them to adapt perfectly to the environment, without clashing or attracting attention.

    Bang & Olufsen
    Bang & Olufsen
    Bang & Olufsen

    Photos: Bang & Olufsen

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Recent Posts

  • Hart Lëshkina Turns a Danish Boys’ Choir Into a Study of Harmony and Control
  • Mountain Research Makes Outdoor Clothing Feel Weird, Warm-Weather Ready, and Human
  • The Grandeur, the Mud, and the Unspoken Language
  • Sabine Tautou Turns Domination into Public Art
  • Lacoste Lets the Crocodile Take Over Summer 2026

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