Slam Jam has joined forces with the renowned Trudi plush toy brand, which has been creating delightful stuffed animals since the 1950s. Together, they have brought to life a fluffy and three-dimensional rendition of their beloved pet.
The collaborative effort was conceived by artist Fergus Purcell and was first revealed at the Slam Jam x Vans SK8-HI launch event in September 2022. Purcell is widely recognized for his deep connection to street culture and fashion, as evident in his remarkable work for brands like Palace, where he crafted the iconic Penrose triangle, and his contributions to Marc by Marc Jacobs. Additionally, he is a co-founder of Aries alongside Sofia Prantera. Since its establishment in 2010, Aries, a London-based brand, has been an integral part of the Slam Jam family.
The custom packs for this collaboration will showcase Slam Jam’s tagline, “Chaos is Order,” while the new classic inverted “A” logo will be expertly incorporated into the plush toys and their stylish dark skinny jeans.
The Slam Jam Trudi Inner Tiger will be made available at Slam Jam stores, the official website, and select retailers worldwide, debuting during Milan Fashion Week in June.
