Carhartt WIP Pays Tribute to 90s New York

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Embarking on a captivating visual journey, Daniel Derro Regan has been commissioned to delve into the nostalgic ambiance of New York City during the turn of the century, a setting that’s forever awake.

The Carhartt WIP FW23 campaign exudes a surreal and vintage charm, breathing life into the bygone underground scene of ’90s New York. It all unfolds amid the backdrop of subway cars, fast-food joints, and moonlit park rendezvous. Simultaneously, a fresh collection takes the stage, featuring striped knitted sweaters, denim vests, laid-back trousers, short-sleeved tees adorned with eye-catching graphics, and intricately embroidered varsity jackets. To top it off, a delightful array of accessories, including caps and hats, adds the finishing touch to the launch.

Photos: Carhartt WIP

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