The London-based fashion designer has joined forces with the Singaporean brand, sharing a clear goal: to provide a cooling solution for the sweltering tropical climate.
Introducing the TIGER Summer Puffer, a collaborative creation by Izzy Du and the innovative tech company Whatever Co. This jacket boasts an unprecedented level of adaptability to diverse weather conditions. Its groundbreaking feature is a built-in cooling system, powered by none other than Tiger Beer itself. The beer facilitates the cooling of water circulating through a network of tubes positioned strategically to align with the body’s major arteries close to the skin. This ingenious design allows for a potential temperature reduction of up to five degrees.
The launch of this remarkable creation further solidifies Izzy Du’s reputation as one of the foremost designers in the realm of outerwear, particularly in the realm of puffer jackets. Her audacious and original designs continue to captivate audiences and leave a lasting impression.
In conjunction with Paris Fashion Week, an exclusive pop-up event will showcase the intricacies of the TIGER Summer Puffer. The pop-up will be open for exploration on October 1st, 2nd, and 3rd, from 11:00 AM to 8:00 PM, located at 127 rue Turenne.
Photos: Izzy Du / Tiger Beer