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Louis Vuitton took the lead in inaugurating Paris Fashion Week with Pharrell’s third showcase, guided by the imaginative direction of the renowned French fashion house.
The artist had been teasing aficionados for weeks through his Instagram, unveiling the primary muse behind the latest assortment: the charm of the American West. Maintaining focus on what seems to be the thematic thread binding these collections – the distinctive LV monogram – Pharrell introduces elements like cowboy hats and harmonicas, seamlessly intertwined with the show’s invitation.
This collection breathes new life into the closets of the American West and contemporary country, infusing it with modernity. It forges diverse partnerships, notably with brands such as Timberland and various talents from Dakota and Lakota. These artists make their mark not only on accessories but also on the runway’s soundtrack and scenography, culminating in a homage to the evocative iconography and aesthetics of the American West.
Photos: Louis Vuitton