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OVERSTANDARD – Culture & Creativity
OVERSTANDARD – Culture & Creativity
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Fjallraven

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    Fjällräven x Specialized

    by OVERSTANDARD March 9, 2022
    written by OVERSTANDARD

    The Swedish outdoors brand Fjällräven and California based bicycle brand Specialized, have teamed for a collection that both brands call a long-lasting, strategic partnership.

    The first drop of the collaboration will be to make it easier for people to rediscover “The Great Nearby”, by hiking and biking. The immediately accessible nature in the local communities, which calls for at least as much adventure as the more heavy excursions. Fjällräven will be in charge of the garments, while Specialized will look over the technical parts.

    The first drop of the Fjällräven x Specialized collaboration will be released March 15, on the Fjällräven and Specialized websites and stores.

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    Photo: Fjällräven x Specialized

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    by OVERSTANDARD May 18, 2021
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