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Olivier Rousteing

    FASHION

    Balmain Presents New BBOLD Collection

    by OVERSTANDARD June 12, 2020
    written by OVERSTANDARD

    Balmain presents the new BBOLD Double Sole Shoe Collection, which is designed with the intention of uplifting the world’s eclectic creators, disruptive thinkers, and innovators.

    The BBOLD collection consists of a range of low and high sneakers, which sits on two independent soles fused into a bold architectural structure. In addition to its boldness in silhouette shape and height, the range references several familiar Balmain codes: little gold accents on the upper and midsole, the house monogram and the ‘B’ logo on the sides of each BBOLD design, and a focus on detail and expert craftsmanship that is relevant to Balmain’s definition of “luxury.”

    Olivier Rousteing, Creative Director of Balmain, sees the new BBOLD collection as “a reflection of the world of Balmain”.

    Balmain
    Balmain
    Balmain

    Photos: Balmain

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