Columbian singer slash icon J Balvin is once again collaborating with legendary fashion brand GUESS for Colores, a collection inspired by his upcoming album with the same titel. The GUESS x J Balvin campaign was shot in his home town of Medellin, Colombia, to make it even more authentic.
The new GUESS x J Balvin Colores collection starts off with a series of pop-up events across Chicago, Los Angeles, Miami and New York ahead of the official launch on March 20.
Check out the collection below and stay tuned to Overstandard for more updates.
