Fjällräven is proud to present “Samlaren”, an exciting initiative that breathes new life into leftover fabrics from the factory. It will feature unique products and will be released in limited and recurring capsule collections.
The idea behind Samlaren is to create a sustainable and innovative initiative with a mission to explore circularity and the reuse of resources.
All products bearing the Samlaren badge are created using leftover fabrics from Fjällräven factories, carefully combined, in numbered limited editions with unique designs and fun color combinations.
Obviously all parts offer the same high level of functionality, durability and reliability that can be expected from any Fjällräven product but with recycled materials and high design.
Samlaren’s first product launch will be a curated collection of reimagined classics made from surplus G-1000 fabric, including the classic patchwork color-block Greenland jacket, the iconic Kånken backpack and updated versions of the tote bag and cap.
The first Fjällräven Samlaren capsule collection is available now, on the Fjällräven website and select retailers.
Photo: The Samlaren capsule collection by Fjällräven interpreted by creative director Johan Svensson / Fjällräven