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OVERSTANDARD – Culture & Creativity
OVERSTANDARD – Culture & Creativity
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Culture & Creativity

    FASHION

    JOEGUSH x Reebok Premier Road Plus

    by OVERSTANDARD October 19, 2023
    written by OVERSTANDARD

    The South Korean punk-inspired fashion label has joined forces with Reebok Korea to craft a unique, limited-edition footwear in two distinctive shades.

    This innovative design integrates a prominent zip element within the shoelace section, resulting in a sophisticated dual-fastening mechanism. The added flair comes from the charming tassels attached to the zippers and a clever toggle lock on the conventional laces. Both color options boast a blend of breathable mesh and supple suede, adorned with eye-catching reflective accents.

    With a price tag of around $148 in the United States (or €140 in Europe), the JOEGUSH x Reebok Premier Road Plus will exclusively hit the shelves at a special pop-up store in the Galleria Department Store, on 07 Apgujeong-ro, Gangnam-gu, Seoul, South Korea, running from October 20th to the 29th.

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  • Cold-Weather Brutalism: How Moncler Rewired New York’s Cultural DNA
  • Path of Desire
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  • Inside Louise Trotter’s Raw, Hyper-Detailed Bottega Veneta
  • Tim Sandow About the Art of Failing a Little

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OVERSTANDARD – Culture & Creativity
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