Helly Hansen Presents the New HH-118389225 “231” Collection for SS23

by OVERSTANDARD
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The iconic Norwegian outdoors brand Helly Hansen, is gearing up to launch a new collection with its technical HH-118389225 line, for Spring 2023. The collection, titled “231” or “The Mountain Code”, is 100% PFC free, and pays homage to its key inspiration of the season, the Mountain Rescue Teams. Therefore Helly Hansen has introduced the new ARC emergency poncho, which is a multifunctional version of the classic outerwear. Compatible with the ARC balaclava, the poncho has a reflective rescue blanket inside and can be used as an emergency blanket. Other new inductees are the ARC Trail coat, the ARC Breeze Jacket, the ARC Trail Anorak and the Trail shirt, all of which are used by these rescuers daily.

Besides the new pieces, the collection has dug into the Helly Hansen archive, and build upon the foundations of previous seasons, revisiting key silhouettes in new colorways, while introducing new, multi-functional pieces in line with HH-118389225’s spiritual core of modularity.

The Helly Hansen Mountain Code collection of HH-118389225, will be available in select retailers in the of spring 2023.

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