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OVERSTANDARD – Culture & Creativity
OVERSTANDARD – Culture & Creativity
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Helly Hansen

    FASHION

    HH-118389225 FW25: The Architecture of Adaptability

    by OS Staff November 4, 2025
    written by OS Staff

    For Fall/Winter 2025, Helly Hansen revisits its experimental line HH-118389225, a project that continues to blur the boundaries between performance gear and design-focused craftsmanship. Unlike the brand’s core range, this collection feels engineered rather than styled — merging technical precision, modular functionality, and a distinctly architectural sense of form.

    The new season unfolds in desert-inspired hues and structured silhouettes that echo both urban minimalism and mountain utility. Its centerpiece, the Modular Padded Top Coat, reimagines outerwear as a system: a lightweight shell with detachable elements, including a hood and a sherpa collar, allowing wearers to shift between conditions with quiet sophistication.

    Helly Hansen also redefines insulation through pieces like the Reversible Down Jacket and Down Vest, rendered in earthy tones and unexpected shades of olive and violet — reflecting a balance of restraint and experimentation.

    On the technical front, the collection’s three trouser designs serve as an exercise in versatility. From padded jersey pants built for warmth, to HELLY TECH® Performance shells built for protection, to fluid, pleat-inspired silhouettesthat adapt effortlessly from city streets to wild terrain, every piece carries the same coded blend of function and refinement.

    Photos: Helly Hansen / HH-118389225

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  • FASHION

    HH-118389225 Channels Helly Hansen Heritage into Futuristic SS26 Uniforms

    by OVERSTANDARD June 24, 2025
    June 24, 2025
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  • FASHION

    Kontoor Brands Acquires Helly Hansen for $900 Million

    by OVERSTANDARD June 3, 2025
    June 3, 2025
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  • FASHION

    Helly Hansen FW24

    by OVERSTANDARD January 22, 2024
    January 22, 2024
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  • FASHION

    Helly Hansen HH-118389225 “222” Winter Collection

    by OVERSTANDARD November 29, 2022
    November 29, 2022
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  • FASHION

    Helly Hansen Presents the New HH-118389225 “231” Collection for SS23

    by OVERSTANDARD June 22, 2022
    June 22, 2022
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  • FASHION

    Helly Hansen Presents new HH-118389225-222 Collection

    by OVERSTANDARD January 24, 2022
    January 24, 2022
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  • FASHION

    Helly Hansen Archive SS20 Collection

    by OVERSTANDARD July 22, 2020
    July 22, 2020
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  • FASHION

    Helly Hansen and BEAMS Collaborate on Collection Designed For Fishing

    by Rubén Palma May 6, 2020
    May 6, 2020
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  • FASHION

    WTAPS x Helly Hansen SS20

    by Rubén Palma March 22, 2020
    March 22, 2020
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