Share this
KENZO kicks off its Fall/Winter 2025 season with a high-voltage collaboration that bridges decades of creative kinship. Unveiled during the brand’s FW25 menswear show, the collection sees Nigo tap longtime friend and NYC graffiti legend FUTURA 2000 to inject his iconic atomic aesthetic into the heart of the Parisian label.
This isn’t just a capsule — it’s a collision of codes. At its core lies a reimagining of the Boke Flower, a key KENZO motif, reworked through FUTURA’s signature gestural abstraction. Sharp, frenetic, and unmistakably street, the reinterpretation carries the pulse of downtown New York into the structure of French luxury. Likewise, the KENZO Paris logo is stripped of formality, redrawn with a raw, almost graffiti-tagged energy, like something scrawled across a Lower East Side wall.
One standout piece pulls everything into focus: an all-over graphic design where FUTURA’s legendary Atom motiffuses with the Boke Flower, creating a visually kinetic pattern that feels equal parts gallery installation and rave flyer. Around it spins a full lineup of elevated streetwear staples — graphic sweaters, technical outerwear, and art-forward silhouettes that speak fluently in Nigo’s visual language.
Shot by Jiro Konami in FUTURA’s New York studio, the campaign doubles as a documentary-style portrait — less fashion editorial, more intimate tribute to a creative bond forged over 25 years. “Nigo asked me to reinterpret my atomic elements to make them dialogue with the KENZO flower… this collection is a celebration of our friendship,” FUTURA notes.
The KENZO x FUTURA 2000 collection is now live in stores and select global retailers — but if you’re just hearing about it now, you might already be too late.
