Drawing inspiration from creative director Alessandro Michele‘s love for the 1970s, the collection’s outerwear is based on The North Face’s original designs from the decade and features bright colors and various floral prints created especially for the collaboration.
An ode to nature, the collection includes ready-to-wear pieces for both men and women, including quilted goose down coats, windbreakers, cozy fleeces, jumpsuits and refined silk twill bowling sets, as well as accessories, shoes and gear. like tents and sleeping bags.
The theme of the 70s extends to the campaigns lookbook, carried out by Daniel Shea. Set in the Alps, follows a group of hikers as they explore scenic mountains and rivers, camping, kayaking and enjoying themselves to the soundtrack of Creedence Clearwater Revival’s “Bad Moon Rising.”
The North Face and Gucci collection is expected to debut in a pop-up store in Beijing on December 29. It will be available in other countries around the world in January.
Photos: The North Face x Gucci